Drew Stauffer

Principal Product Designer

Complexity is inevitable.
Confusion isn’t.

I’m a product designer who takes powerful, complex software and makes it usable. My job is deciding where complexity should live so it sits in the system instead of the user’s head.

I’ve worked across enterprise SaaS and AI, from Oracle’s CX Marketing and Hospitality platforms to founding an AI voice product of my own. I work where design strategy meets hard technical constraints, in the messy middle where most enterprise products get confusing, and where the right structural decisions keep them from it.

Drew Stauffer

Case Studies

Three problems, three different processes. Learn how I reduce cognitive load, scale a design system across releases, and build governance into AI features enterprise teams will actually trust.

Oracle Fusion Marketing

Building Toward a System That Didn’t Exist Yet

The hardest systems work is building for a standard that hasn’t shipped, so the gap never reaches the user.

Rebuilding an enterprise authoring tool onto a design system that was still being invented, one release at a time.

Oracle Fusion Marketing

Introducing AI Without Breaking Trust

The complexity doesn’t disappear. It just moves somewhere the user never has to see it.

Bringing AI into an enterprise authoring tool without breaking the workflows, or the trust, marketers already relied on.

Modus Flows

Modus Flows

Capable is easy. Restraint is the design.

Designing an AI voice agent that knows exactly where to stop. It carries real conversations end to end, and knows when to hand off to a person.